Have you ever heard of the “interactive Installation”? What’s the first thing that strikes your mind when you hear the word “interactive art installation”? There have been a lot of controversies about how can interactive installation outperforms the traditional art form. Before we discuss what makes interactive art stand out, let’s have a quick look at the meaning of this art form.
What is the Interactive Installation?
As the name implies, interactive art installation involves artwork and human interaction. It not only lets the audience interact with the specific artwork but be the part of the same by responding to the specific situation they are put through by the artist. The best part about these artworks is they allow the audience to view the work and shape it according to them.
Today, the main goal of every interactive artist is to use the latest technological tools to design the best possible media that catches the attention of the audience. Unlike static artwork, the purpose of the interactive installation is to allow the audience to respond to the particular art the way they want. It is an audience-led approach, where the participation of the viewers is a must.
The Open-ended Art Form
Sometimes, the viewers are expected to participate in the final artwork piece. Mostly, the interactive art installation invites people to get involved with the artwork by applying the missing piece into the already designed framework. This makes the interactive installation an open-ended art form where viewers get to take the final action according to their preference and interest.
On some occasions, the interactive installation might display the movie characters. However, they are beyond any films as they are based on the real audience and quick reactions.
How to determine if the Installation is Interactive or Autonomous?
Art is not considered art until the audience reacts to it. Today, we get to see a lot of art types that fall into the category of interactive installations. However, it is way too challenging to determine if the art is interactive or autonomous. This confusion increases when the artists come up with the artwork that is already in the finished form but is still utilized by viewers.
Interactive art can be defined as the artwork that not only looks aesthetically appealing and engaging, but it interacts with the real audience and invites their interference. The artist, using their creative mind and skillset, comes up with an artwork that puts the audience through a certain situation. This brings interaction as such artworks are incomplete without the final piece is installed (which is, the viewer’s reaction).
Installation Art 